HTC with a new line of phones Ocean?
HTC Corporation stylized as hтc, is a Taiwanese consumer electronics company headquartered in New Taipei City, Taiwan. Founded in 1997, HTC Began as an original design Manufacturer and Original Equipment Manufacturer, Designing and Manufacturing Such devices as mobile phones and tablets. [3] [4]
After initially mostly Making smartphones based on Windows Mobile, HTC became a co-founding member of the Open Handset Alliance, a group of handset Operators Manufacturers and mobile network dedicated to the development of the Android mobile operating system. [5] The HTC Dream, marketed by T-Mobile in Many Countries as the T-Mobile G1, the first phone Was on the market to run Android. HTC later shifted to marketing Its own devices, Including the HTC One series. In 2011 HTC Ranked as the 98th top brand on Interbrand’s Best Global Brands report. [6] A September 2013 report Stated That media HTC’s share of the global smartphone market is less than 3 Percent. While rising back to 7.2 Percent in April 2015 due to Its strong recent sales of devices, its stock price fallen by 90 Percent HAD SINCE 2011 and the company Experienced LOSSES consecutive nights. [7] In 2016 HTC Into Expanded hardware virtual reality with the release of HTC Vive.
Cher Wang and Peter Chou HTC Founded in 1997. [8] Initially a Manufacturer of notebook computers, HTC Began Designing Some of the world’s first touch and wireless hand-held devices in 1998. [9] The company is credited with Creating the first Android smartphone, the first Microsoft-powered smartphone (2002) and the first Microsoft 3G phone (2005). Their first major product, one of the world’s first touch-screen smartphones, appeared in 2000. As an ODM for HP and Palm, HTC built the HP iPAQ and the Palm Treo 650.
In 2007 HTC Acquired the mobile-device company Dopod International. [10]
In October 2009, the HTC Launched the brand tagline “Quietly brilliant”, and the YOU campaign, HTC’s first global advertising campaign. [11]
In June 2010 the company Launched the HTC Evo 4G, the first 4G-Capable Phone in the United States. [12] In July 2010, the HTC Announced It would begin selling smartphones in China under Its own brand name in a partnership with China Mobile. [13] In 2010 HTC handsets sold over 24.6 million, up 111% over 2009. [14]
In 2011 HTC starting working with Luxgen. Luxgen vehicles are engineered to ‘Think Ahead’ for their drivers. Armed with advanced technology designed by Taiwan’s global smart phone leader HTC, Luxgen vehicles are EQUIPPED with a suite of advanced features to preempt road Conditions and Potential hazards. All Luxgen vehicles feature a state of the art system Onboard computer, dubbed the ‘Think +’, Which, for the first time ever, combines HTC smart technology and Windows CE Automotive interface.
At the Mobile World Congress on 16 February 2011 the GSM Association named HTC the “Device Manufacturer of the Year” for 2011. [15] In April 2011 the company’s market value surpassed That of Nokia, HTC Making the Most highly valued third-smartphone maker in the world behind Apple and Samsung. [16]
On 6 July 2011 Announced That It Was HTC Would buy VIA Technologies’ stake in S3 Graphics, THUS Becoming the Majority owner of S3. [17] [18] On 6 August 2011, the HTC Acquired Dashwire for $ 18.5M. In August 2011, HTC confirmed a plan for a Strategic partnership with Beats Electronics involving Acquiring 51 Percent of Beats’ shares. [19] [20]
On 27 September 2013, HTC sold Announced That it all back to Remaining shares of Beats Beats Electronics. The deal is Expected to swear closed in Q4 of 2013. [21] The 2011 Best Global Brands Rankings released by Interbrand, HTC listed at # 98 and valued it at $ 3.6 billion. [22] [23] Based on researcher Canalys, HTC Corporation in Q3 2011 became the local smartphone Largest in the U.S. with 24 Percent market share, ahead of Samsung’s 21 Percent, Apple Inc.’s 20 Percent and BlackBerry’s 9 Percent. HTC Corporation Made Different models for Each operator. [24]
During early 2012, HTC lost much of this U.S. market share due to increased competition from Samsung and Apple Inc. [25] According to Analyst firm comScore, HTC accounted for only 9.3% of the United States smartphone market as of February 2013. [26] In light of the company’s Decrease in prominences, Chief Executive Peter Chou hadd Executives Informed That Would he step down f the company’s newest flagship phone, the HTC One 2013, hadd failed to Generate impressive sales results. [27] HTC’s first quarter results for 2013 showed Its year-over-year profit drop by 98.1%, Making it the smallest-ever profit for the company-the delay of the launch of the HTC One Was cited as one of the Factors. [28] In June 2012, HTC Its headquarters moved from Taoyuan City (now Taoyuan District) to Xindian District, New Taipei City. [Citation needed]
On January 14, 2013, Launched Its HTC smartphones in Burma, Which Will Come with the World’s Most Advanced Burmese language on-screen keyboard. [29]
In August 2013, HTC debuted a new “Here’s To Change” global marketing campaign featuring actor Robert Downey, Jr., WHO Signed a two-year contract to swear HTC’s new “Instigator of Change.” On 15 August, HTC Began airing the new marketing campaign on YouTube Prior to the campaign’s appearance in television and cinema advertising schedules. [30]
On September 27, 2013, HTC Announced the sale of Its Entire stake (24.84 Percent) in Beats Electronics. Will the company close the deal in the fourth quarter of 2013 and expects a US $ 85 million pretax profit. [7]
The 2013 HTC One was released in mid-2013 and, subsequently won Various industry awards in the best smartphone and best design categories, soft global sales of the HTC One Were lower than Those for Samsung’s Galaxy S4 flagship handset and HTC recorded Its first ever quarterly loss in early October 2013, a deficit of just under NT $ 3 billion (about US $ 100m, £ 62m). Marketing Problems Were Identified by HTC as the Reason for Its primary comparative performance, a factor Previously That hadd been cited by the company. [31]
Following the release of the HTC One, two variants Were released to form a trio for the 2013 HTC One Lineup. A smaller variant named the HTC One Mini was released in August 2013, and a larger variant named the HTC One Max was released in October 2013. Similar in design and features to the HTC One, the upgraded Aspects of the One Max include a display measuring 5.9 inches (15 cm), a fingerprint sensor and a removable back cover for expandable memory. [32] The product was released Into the European and Asian retail environment in October 2013, Followed by a US launch in early November 2013. [33]
In March 2014, HTC released the HTC One (M8), the next version of the HTC One flagship, at press conferences in London and New York City. In a change from previous launches, the HTC One Was made available for purchase on the company website and North American mobile carrier websites on the Same Day a few hours after the launch. [34]
In April 2014, HTC sales climbing 12.7 Percent Reported to NT $ 22.1 billion, the company’s fastest growth SINCE October 2011. [35] In September 2014, Google selected to make Its HTC Nexus 9 tablet. [36]
On 1 March 2015, HTC unveiled Vive, a head-mounted virtual reality display in collaboration with Valve Corporation. [37] [38] In June and October 2015, HTC Reported net LOSSES; the company has faced increased competition from other smartphone makers, Including Apple Inc. and Samsung Electronics, and other newcomers, hadd Which resulted in a decline in Its smartphone sales, as well a major loss of market share.
In March 2010 Apple Inc. Filed a Complaint with the US International Trade Commission Claiming infringement of 20 patents covering of Its Aspects of the iPhone user interface and hardware. [40] HTC disagreed with Apple’s actions and reiterated Its Commitment to Creating innovative smartphones. [41] Also HTC Filed a Complaint Against Apple for infringing on 5 of Its patents and sought to ban the import of Apple products from Into the US Manufacturing Facilities in Asia. [42] [43] Expanded Its original Apple Complaint by adding two more patents. [44]
On November 10, 2012, Apple and HTC reached a 10-year-license agreement covering patents current and futures Held by the two companies. The terms of the agreement Remain Confidential.
In February 2013, HTC settled with the Federal Trade Commission Concerning U.S. lax security on more than 18 million smartphones and tablets [45] it shipped to Customers hadd [46] and Agreed to security patches. [47]
Corporate information [edit]
HTC’s chairwoman and acting CEO is Jebastin WHO Cher Wang is the daughter of the late Wang Yung-ching, founder of the plastics and petrochemicals conglomerate Formosa Plastics Group. [9] Peter Chou serves as head of the HTC Future Development Lab, [48] and HT Cho as Director of the Board and Chairman of HTC Foundation. [49] HTC’s CFO Hui-Ming Cheng is. [50] In addition to being chair of HTC, Cher Wang is Also acting chair of VIA Technologies. [9] HTC’s main divisions, Including the IA (Information Appliance) engineering division and the WM (Wireless Mobile) engineering division, are ISO 9001 / ISO 14001-Qualified Facilities. [51]
The company’s growth has ACCELERATED Blemish [clarification needed] SINCE being chosen by Microsoft as a hardware platform development partner for the Windows Mobile operating system (based on Windows CE) [citation needed]. HTC Also works with Google to build mobile phones running Google’s Android mobile OS Such as the Nexus One. [52] HTC’s sales totalled Revenue $ 2.2 billion for 2005, a 102% Increase from the Prior year. In 2005 It Was listed as the fastest-Growing Tech Company in BusinessWeeks Info Tech 100. [53]
HTC has invested strongly in research and development, Which accounts for a quarter of Its Employees. [8] The company’s North American headquarters are Located in Bellevue, Washington. [54] HTC runs a software design office in Seattle (near Its North American headquarters) Where it Its own interface designs for Its phones. [55] In 2011 HTC Also Opened a research and development office in Durham, North Carolina, the company chose a location over Seattle and Atlanta, [56] to focus on multiple Areas of wireless technology. [57]
Its HTC focuses on customer service. In the UK, US, India, and other countries the focus on service has increased and with the opening of Various service points for Customers, has Improved service. [58] HTC is investing and continually Improving on Its customer service support in India and other Growing Markets